New Baltimore Sun/ University of Baltimore poll:
Sheila Dixon is early front-runner in Baltimore's mayoral race

(November 21, 2015) Former Mayor Sheila Dixon is the clear early front-runner in a crowded field to become Baltimore's next mayor, a new poll by OpinionWorks for The Baltimore Sun and the University of Baltimore shows. Dixon, who was favored by nearly a quarter of the respondents, leads the Democratic primary race by 11 points over her closest rival, state Sen. Catherine E. Pugh.

"Sheila Dixon has almost a 2-to-1 lead, and not only that, but her support is the firmest by far," said Steve Raabe, president of OpinionWorks. Dixon has a wide lead among older voters and African-Americans, the poll shows. Steve talks about the findings here

"Roughly Speaking," podcast by Dan Rodricks: Interview of Steve Raabe on poll results, November 23, 2015, The Baltimore Sun.

More from The Baltimore Sun/ University of Baltimore poll:
Poll finds big lead for Van Hollen in Maryland Senate primary

(November 22, 2015) Rep. Chris Van Hollen has opened a significant, double-digit lead in Maryland's closely watched Democratic primary race to succeed retiring Sen. Barbara A. Mikulski, according to a new poll by OpinionWorks for The Baltimore Sun and the University of Baltimore. The seven-term lawmaker from Montgomery County is running ahead of Rep. Donna F. Edwards of Prince George's County in virtually every corner of the state, and is performing remarkably well among women, black voters and other groups that the Edwards campaign has viewed as critical to its success.

For the full Sun article on the Senate primary poll results, click here.

More from The Baltimore Sun/ University of Baltimore poll:
Voters statewide, in city see April's unrest differently

(November 23 2015) Looking back at the unrest that followed Freddie Gray's death, Baltimore voters see events differently than do voters statewide, a new poll by OpinionWorks shows. City voters are less likely to sympathize with police, and they are more likely to see joblessness and racism as a cause of April's unrest, according to a poll of likely voters conducted for The Baltimore Sun and the University of Baltimore.  Those living outside the city are more likely to blame "a lack of personal responsibility among residents" for the city's ills.

For the full Sun article, click here.

More from The Baltimore Sun/ University of Baltimore poll:

Poll highlights divide between GOP/ black voters on police issues

(November 28, 2015) Baltimore voters and statewide voters are divided on a variety of issues related to the unrest that followed Freddie Gray's death from injuries sustained in police custody in April. But there's an even deeper divide between two demographic groups: Maryland's Republican and African-American voters, a poll for The Baltimore Sun and the University of Baltimore shows.

About 85 percent of Maryland Republican voters say they sympathized more with the police during the unrest that followed Gray's death, while just 3 percent of Republicans sympathized with the protesters. That result was flipped for Maryland's black voters, who favored the protesters 53 percent of the time compare to 18 percent for police.

For the full Sun article, click here.

More from The Baltimore Sun/ University of Baltimore poll:
Szeliga holds slight edge in GOP Senate primary race, poll finds

(November 23, 2015) Kathy Szeliga holds a slight edge in the Republican primary race for Senate, as candidates hope to harness the momentum from the party's gubernatorial win last year in replacing retiring Democratic Sen. Barbara Mikulski. The Republicans running for the job have received less attention, largely because they face a steeper climb in the general election in deeply Democratic Maryland. Szeliga, a Baltimore County Republican and the House of Delegates Minority Whip, leads the field with 15 percent of likely GOP voters.  All others are in single digits.

For the full Sun article, click here.

Understand the attitudes and perceptions of the public.  
Know how to engage your audience.

OpinionWorks is a team of talented researchers and writers promoting the public good, focused on environmental stewardship, healthy behaviors, access to education, culture and the arts, human services, economic development, and customer satisfaction.

We believe that understanding people's priorities will result in better public policy, stronger non-profits, more effective communications, and more satisfied customers.

Measuring Constituent Engagement

OpinionWorks specializes in measuring constituent engagement for non-profit organizations such as Lutheran World
 Relief and Physicians for Peace.  This work includes measuring donor and volunteer engagement, pinpointing a distinctive brand identity, and identifying the organization's unique opportunities for a higher public profile.

 Measuring Citizen Stewardship

OpinionWorks is privileged to have been selected by the Chesapeake Bay Trust in 2015 to develop and conduct an innovative Chesapeake Behavior Index, an EPA-funded initiative to measure progress towards a new goal of the Chesapeake Bay Watershed Agreement.

The updated Watershed Agreement, signed by the six Bay states, District of Columbia, and Federal Government in 2014, for the first time includes a goal for Citizen Stewardship.  The signatories to the Agreement understand that the health of our waters requires much more than regulatory action, legislation, or large capital projects.  For a healthy Bay, we need the individual participation of the 17 million residents who live within the drainage area of the Chesapeake.

Each resident is a steward of his on her own actions – at home, in our own yards, at work and school, as we move around our neighborhoods and towns, and beyond.  Small actions by each of us will add up to much healthier waters, leading to safer places for our kids and pets to swim; local fish, crabs, oysters, and clams that are much safer to eat; and a Bay that returns to a healthier condition that some can remember from decades ago.

Once developed, this Index will be a public instrument that will keep everyone informed of progress towards the Citizen Stewardship Goal:

Increase the number and the diversity of local citizen stewards and local governments that actively support and carry out the conservation and restoration activities that achieve healthy local streams, rivers and a vibrant Chesapeake Bay.