An innovative resource for opinion research

OpinionWorks is a team of talented researchers and writers promoting the public good, strongly focused on environmental protection, public health, mass transportation, culture and the arts, human services, economic development, and customer satisfaction.

We believe that understanding people’s priorities will result in better public policy, stronger non-profits, more effective communications, and more satisfied customers.

Our core business is opinion research.

We poll for Maryland’s largest newspaper, The (Baltimore) Sun.
We conduct opinion surveys for public sector agencies including the New York City Mayor’s Office and the Florida Courts System.
We measure brand equity and donor engagement for national non-profits such as The Wilderness Society, Lutheran World Relief, and the American Air Museum in Britain.
We undertake messaging research to support public education campaigns for the Stormwater Action Coalition in Baltimore and the Trash Free Potomac Watershed Initiative.
We track customer satisfaction for the Washington Metropolitan Area Transit Authority and large private firms.

And we have a strong communications arm.

OpinionWorks produces newsletters, articles, media releases, direct mail, and ad copy to help organizations advance their mission.

We believe that sound research is a critical investment for organizations at all levels, and we are dedicated to making it cost effective. Let us bring the power of opinion research and effective communications to you.



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