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use these time tested techniques: Telephone Surveys
OpinionWorks is
backed by state-of-the-art phone centers in Nova
Scotia and the U.S. Inter-Mountain West. Our
phone centers offer the following:
- Computer-assisted-telephone-interviewing
capability (CATI), allowing instant,
accurate data collection.
- Interviewers
with the most courteous manner and
clearest dialect in North America.
- Excellent
quality control, including a low
supervisor-to-interviewer ratio and
callback verification to validate the
interviews.
- Remote
monitoring capability, so clients can
listen in live.
Focus
Groups
OpinionWorks
offers a seasoned focus group moderator and
relationships with professional focus group
facilities coast-to-coast. In more rural areas,
we host groups in hotel meeting rooms,
restaurants, or conference rooms. Our moderator
conducts over 200 groups per year on a wide range
of subjects.
Web
Surveys
Our programmers
set up your survey questionnaire, and we host it
for you on our secure server. The survey can be
branded with your own identity mark and linked
directly to your site. And we can blast an
emailed invitation to your list, with an embedded
link to the survey. With our web-based
technology, you will receive instant data
collection, and respondents can react to visual
images or audio clips.
Printed
Questionnaires
OpinionWorks
provides complete services for printed surveys,
from writing the questions to laying out and
printing the questionnaire, mailing the survey
package, and collecting and tabulating the
results.
IVR
Response
We can provide a
dedicated 800-number and professionally narrate
the survey, allowing respondents to complete the
survey by telephone following voice prompts.
On-line reporting
When commissioning
important research, you don’t want to wait
days or weeks for the survey report. Most clients
want to act on the survey findings immediately.
OpinionWorks’ new on-line reporting tool
solves the age-old problem of waiting for
results.
Now your team can have password-protected access
to research findings as soon as the survey is
complete, or even while it is still in the field.
Our on-line tool produces friendly charts and
graphs instantly. You can even download the raw
data file and perform your own calculations.
Our
custom reporting tool integrates seamlessly with
the Microsoft Office suite, so you can copy our
charts into Word, PowerPoint, or Excel and use
them for your own internal presentations.
This tool is perfect for mailed or Web-based
surveys that have long data collection periods,
allowing you to look at partial results at any
point in the process. The on-line report is also
ideal for recurring studies. As results for the
current month or quarter are added to the
database, the tool produces line graphs
illustrating long-term trends.
The on-line report links to
traditional telephone survey data just as
effectively, and it can be used for IVR studies,
as well.
Rest assured, we will always provide a summary
highlighting the most important findings and the
key action steps that arise from the research.
You won’t be left guessing what the numbers
mean. OpinionWorks gives you the best combination
of the immediacy of on-line reporting and the
depth of thoughtful insights.
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